Elevating Online Presence for Bella’s Beauty School

Client Overview

Bella’s Beauty School offers comprehensive beauty programs and sought to increase local visibility and student enrollments.

Objective

To enhance local SEO and online presence to attract more students from nearby areas.

Approach

1. Local SEO Optimization:
   • Conducted an SEO audit and implemented local keyword optimization.
   • Improved the Google My Business profile and acquired local citations.
2. Website Enhancement:
   • Updated the website with localized content and optimized for mobile devices.
3. Content Marketing:
   • Created blog posts and landing pages focused on local beauty trends and success stories.

Outcome

• Local Search Rankings: Achieved a 40% increase in local search rankings.
• Student Inquiries: 20% rise in local student inquiries.
• Website Traffic: Increased local traffic by 30%.